For more than ten years, Total Produce B.V. has been supplying extra sweet pineapples from the premium label Fyffes. In addition to this highly valued brand, the extra sweet pineapples will soon also be available under our own quality label TOP.
“Starting in June 2014, we’ll be receiving the same premium-quality pineapples under our house brand TOP,” says Stef van der Linden, Product Manager for pineapples at Total Produce B.V. “Good brands increase the level of trust between customer and supplier, something we work towards each and every day.”
In addition to pineapples, melons have also been available under the TOP house brand for a number of years. This range of products may be expanded in the future. The extra sweet pineapples come from growers specially selected by Total Produce B.V. who meet the highest quality requirements. “So customers can expect an excellent product. Our pineapples are available year round with fresh arrivals weekly via fast and reliable transport lines. That is also an important part of being able to offer premium quality,” adds Stef.